‘We want to keep encouraging people to adopt a healthy commute’ (Johan Kokken and Willem Delaere – VRT)

Bicycle leasing at VRT has grown year after year: nearly 500 employees have started cycling, together accounting for 40 000 to 80 000 kilometres ridden every month. The leasing formula works because it is tax-efficient and remains convenient for both work and personal use. VRT supports this with robust infrastructure including showers, lockers and charging points. This fosters a genuine cycling culture that connects employees and strengthens the organisation's sustainable ambitions.

‘I think a lot of neighbouring countries are paying very close attention to what’s happening in Belgium. There’s a real cycling revolution going on.’ (Thomas Vanderhoydonck – Fietsen De Geus)

Thomas has watched the industry evolve from artisan bike shops to professional mobility partners thanks to bike leasing. Leasing has caused a real cycling revolution: many more people are choosing bicycles as a full-fledged means of transport, primarily thanks to the rise of electric bikes. According to Thomas, there’s still plenty of room to grow. He’s seen KBC Bicycle Leasing grow from a pioneer to a digital partner that simplifies administration while working closely alongside bike dealers.

‘The key to success was offering bicycle leasing with freedom of choice .’ (Jan Rykaert – Bicycle Leasing Expert at KBC Autolease)

Bicycle leasing has grown from an unknown to a popular product. The real breakthrough came once employees were given the freedom to choose within a budget and when large sectors such as governments and hospitals were able to get involved. This allowed the available options and service to become more professional. Thanks to digital tools such as KBC MoveSmart, the ordering process is now quick and easy.